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Branded Calling

Your name on every call you make.

Replace 'Unknown Number' with your brand name, logo, and reason for calling — displayed natively on the recipient's screen before they answer. Increase pick-up rates by up to 3× with network-verified caller identity.

Higher call answer rate
60%
Reduction in spam complaints
18
African markets supported
100%
Network-verified identity
Features

Everything you need.

Brand name display

Your company name appears on the recipient's screen instead of a phone number — even on the first call.

Logo on screen

Your brand logo is displayed alongside your name on Android and iOS devices — building immediate visual recognition.

Call reason display

Show a short reason for calling — 'Appointment Reminder', 'Order Delivery', 'Account Alert' — before the customer picks up.

Network-level verification

HOVA's branded calling is verified at the carrier network layer — not a CNAM lookup. Spoofing is technically impossible.

Multi-market coverage

Branded display across MTN, Vodafone, Airtel, Glo, and other major carriers in 18 African markets from one integration.

Easy brand registration

Register your brand once, and it applies to all outbound numbers on your HOVA account. No per-number configuration.

Call outcome analytics

Track answer rates, call duration, and customer engagement by call reason — and A/B test different branded reason strings.

API-driven call reasons

Set the displayed call reason dynamically per call via API — personalise the reason to the customer and context.

Developer-first

Live in minutes.

Simple REST API with SDKs for Node.js, Python, PHP, Go, and Java. Production-ready in minutes.

Webhooks for delivery receipts
99.9% uptime SLA
Global sandbox for testing
Detailed API reference docs
Node.js · Make a branded outbound call
import { Hova } from '@hova/sdk';

const hova = new Hova({ apiKey: process.env.HOVA_API_KEY });

// Make a call with branded identity
const call = await hova.voice.call({
  to: '+233244123456',
  from: '+233302000001',
  branded: {
    displayName: 'Ecobank Ghana',    // Shown on screen
    logoUrl: 'https://cdn.ecobank.com/logo.png',
    callReason: 'Account Security Alert', // Context shown before answer
  },
  tts: {
    text: 'Hello, this is Ecobank calling about recent activity on your account...',
    voice: 'en-GH-male',
  },
});

console.log(`Answer rate prediction: ${call.brandedMetrics.predictedAnswerRate}`);
Use cases

Built for every industry.

Finance

Bank fraud alerts

Customers are 3× more likely to answer a branded bank call vs an unknown number — critical for fraud prevention.

Logistics

Delivery confirmation calls

Drivers calling to confirm delivery locations are identified as your brand — not a random number.

Healthcare

Appointment reminders

Clinics and hospitals calling patients with branded identity see significantly higher call completion rates.

Finance

Collections & debt recovery

Compliance-friendly collection calls with verified brand identity — reducing disputes and improving contact rates.

Enterprise

Customer satisfaction surveys

Branded post-interaction survey calls achieve higher participation and more honest responses.

B2B

Sales outreach

Sales teams calling prospects with your brand displayed see meaningfully higher answer and conversion rates.

Make every call count

Brand registration takes under 48 hours. 3× answer rates from day one.

Get started free