SMS / Text Messages

Text any customer,
anywhere in Africa.

Send a text to any phone โ€” smartphone or basic phone, internet or no internet. SMS reaches everyone, every time, in seconds.

99%+
Delivery rate
18+
African countries
98%
Read in 3 minutes
Customer reading a business SMS on their phone
ECOBANKNow

Your GHS 500 transfer was successful. Balance: GHS 4,250.00. Tap to view. ๐Ÿ“ฒ

JUMIA GH2m ago

๐ŸŽ‰ Flash sale โ€” 30% off today only! Shop now: jum.ia/sale24

99%+
Delivery rate
18+
African countries
< 5s
Average delivery time
98%
Read within 3 minutes
What you get

Everything you need to reach
any customer by text.

No technical experience needed. Connect your number and start messaging your customers in minutes.

Works on every phone

SMS reaches any mobile โ€” smartphone or basic phone, no internet needed. Delivered via MTN, Vodafone, Airtel, and 40+ African carriers.

Send from your business name

Customers see 'Ecobank' or 'Jumia' โ€” not a random number. Build trust and recognition with every single message you send.

Message thousands at once

Upload your contact list and reach everyone in minutes. Schedule campaigns to go out at exactly the right time.

Customers can reply

Set up two-way SMS so customers text back โ€” for order confirmations, support queries, or quick survey responses.

Send images and files (MMS)

Attach a product photo, PDF brochure, or promo flyer directly to your message โ€” great for launches and events.

See exactly who got your message

Real-time delivery reports show which messages were delivered, failed, or bounced โ€” so you know what worked.

Automatic opt-out handling

Customers who reply STOP are removed from your list instantly and automatically. HOVA handles compliance for you.

Backup routing

If one carrier fails, HOVA reroutes through another automatically โ€” so your message reaches everyone, every time.

Customers across Africa receiving SMS from businesses they trust

"We send 10,000 SMS alerts a month. Our customers read them within minutes โ€” every time."

โ€” Kwame Asante, Head of Digital, CalBank Ghana

Real examples

Who uses SMS โ€” and how.

Promotions & flash sales
Retail

Promotions & flash sales

Send time-limited offers to thousands of customers at once. SMS gets 5ร— more opens than email โ€” and reads in seconds.

Payment & balance alerts
Finance & Banking

Payment & balance alerts

Automatically notify customers of transactions, low balances, loan reminders, and payment confirmations โ€” instantly.

Delivery notifications
Logistics & Delivery

Delivery notifications

Keep customers updated on their order status, delivery window, and pickup readiness โ€” no calls needed.

Operations

Staff communications

Send shift reminders, emergency alerts, and operational updates to your whole team in seconds โ€” no app needed.

Agriculture

Farming advisories

Deliver market prices, weather alerts, and planting schedules to farmers across the country โ€” even on basic phones.

Retail

Loyalty points & rewards

Tell customers their points balance and available rewards automatically after every purchase.

For developers

Live in minutes.

Simple REST API. Official SDKs for Node.js, Python, PHP, Go, and Java. Sandbox included.

Direct carrier connections โ€” no middlemen
99.9% uptime SLA
Sandbox for testing before going live
Real-time delivery webhooks
View API docs
Node.js ยท Send bulk SMS
import { Hova } from '@hova/sdk';
const hova = new Hova({ apiKey: process.env.HOVA_API_KEY });

const campaign = await hova.messages.sendBulk({
  channel: 'sms',
  from: 'ECOBANK',
  messages: contacts.map(c => ({
    to: c.phone,
    text: `Hi ${c.name}, your balance is GHS ${c.balance}.`,
  })),
  options: { scheduledAt: '2025-11-29T08:00:00Z' }
});

console.log(`${campaign.queued} messages queued`);

Start sending SMS today.

Pay only for what you send โ€” from โ‚ต0.05 per message. No monthly fees, no setup cost.

Get started free